At the risk of being a slight hypocrite (by saying I’m allergic to BS), I’d like to “like” the efforts of Reginho who is doing “tecnobrega” (ie, not tecnobrega, but perhaps produced in the same manner). He’s got a catchy tune with a rather créu-like dance, and in time, of course, for Carnival. Apparently, it’s been a hit for the last two months (and, hey, anything is better than “Rebolation”)
I don’t listen to the radio but I was just reading part of an article on the Guardian about how record companies no longer think its viable to “set up” a record, that is, to play it on the radio for several weeks before releasing it to the public in disc or digital form for purchase.
Even though I don’t like funk nor tecnobrega that much, I’m pretty sure they (at least the latter) have been instantly releasing their songs for years. Go to a concert and like the music? Buy the just-recorded disc from the concert itself. Like a particular song that just came out? Go to the corner and buy it from the street vendor (who probably has a deal with the musicians). One more example of how traditional media is going down the tubes.
Quite an interesting 15-minute talk by Ronaldo Lemos on the digital music revolution in Brazil.
For more on the subject, I happened to catch a longer speech of his titled “Free Culture in Brazil” back in April.
I´m going a little crazy living in Para because I have to listen to this brega song many times everyday…for a month so far. Almost as bad, the youngsters actually find it to be a great song…people even discuss the lyrics. I dont even have the heart to place this under the Music category. Oh and there happens to be a competing song out now, competing for annoyingness. Its called Selinho na Boca but Ill save you from having to hear it.
At least Beyonce is respectable in the overlapped video…oh wait, nevermind.
The previous post was a little bit of info and a song about Nilson Chaves, a famous singer from Belém. This post, however, is about something on the opposite ends of the spectrum…Tecnobrega. Now, I’ve already posted a story on this musical phenomenon from Belém but mere words can’t express what extactly tecnobrega is, so here’s a little two-part documentary and a link to a trailer of an up and coming documentary on the subject.
Now that you have a better idea of what this is, I’m guessing you will have seen certain similarities between this and another more southeastern style called Funk Carioca. Take out the rap, insert the techno and violá, there you have it. Some might disagree with me, but it seems to be the same stuff, just (p)repackaged. So if you’re looking for something that’s ready for consumption, this is it.
Here’s the link to the up-and-coming trailer.
In this humid atmosphere, the beer is flowing and thousands of young people are dancing and enjoying what has become a music phenomenon among some of the poorest districts of the city.
Tecnobrega is a mix of electronic beats of music from the 1980s and catchy “brega” which essentially means cheesy or tacky sounds – a combination that is very easy to dance to.
Sometimes it is based on old songs that were hits, but up to 80% involves new compositions.
It might not appeal to everyone – but here in Belem, near the mouth of the Amazon river – the formula has proved a stunning success.
“Tecnobrega is a regional music, the music that people here in [the state of] Para most enjoy,” says DJ Edilson.
“The secrets are the beats which drive people crazy.”
But it is not just the music that is different. It is the way it is produced and reaches the public that makes tecnobrega stand out, some of which is not unique to Brazil.”
More on BBC